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Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Roscoe 6 is the ideal gateway to mountain biking for new riders looking to have a fun time on the trail. It has plus-sized tires that inspire confidence by keeping you stable, a suspension fork that soaks up the big bumps and roots, an easy-to-use 1x drivetrain, and playful frame geometry that makes it easier to control your bike on technical trails and winding singletrack. It's right for you if... - You know there are good times to be had on the trail, and you want to be part of them! You're looking for an easy entry to the sport of mountain biking on a bike that will keep you excited and motivated to get out there day after day. The tech you get - A strong aluminum frame, confidence-inspiring 27.5+ wheels with wide, grippy tires, and an SR Suntour fork with 120mm of travel. It has a trail-tough Shimano drivetrain with 10 speeds and a wide range of gears for climbing, hydraulic disc brakes, and a dropper post for extra room on rough trails. The final word - Roscoe 6 is like the friend who takes you mountain biking for the first time and never gets frustrated while they're teaching you how to ride. It's all about getting out there, having fun, and enjoying the great sport of trail riding! Why you'll love it - It's more fun to be a better rider: Roscoe is so stable and forgiving, it's like an instant ability upgrade - Even when the trail gets rough, the wide 27.5+ tires deliver more confidence, traction, and stability - The dropper post lets you lower your saddle on the fly so it's out of the way on descents - It has rack mounts so you can use it for bikepacking or even running errands Features: Built for fun - Roscoe is a confidence-inspiring trail hardtail with stable handling, robust parts, and a longer-travel fork that gives you more control over bigger hits. Built to party with 1x drivetrains and dropper posts, these models are perfect for anyone who values fun over fast. High tech frame - The Alpha Gold Aluminum frame is packed with features that make your ride better. A tapered head tube gives you more precise, confident handling on the front end, while Boost 141 rear hub spacing gives you shorter chainstays for more nimble handling out back. 27.5 Plus traction - Better traction gives you more confidence. Roscoe's extra-wide 27.5 Plus tires give you more grip and overall stability so you can roll over anything with confidence.

Emonda SL 5 Disc is a lightweight carbon road bike with a balanced ride quality, superior handling characteristics, and the added benefit of free speed thanks to aero tube shaping. It's a great choice for century rides on hilly terrain, windy flats, and speedy descents. It's right for you if... You want the performance of a light, fast carbon bike at a great value. You're a new racer or dedicated road rider looking to upgrade from an aluminum bike, and you want dependable parts, confident stopping power, and the weight savings and ride quality of an aerodynamic OCLV Carbon frame. The tech you get A lightweight and aerodynamic 500 Series OCLV Carbon frame and fork, a full Shimano 105 11-speed drivetrain, powerful flat-mount Shimano hydraulic disc brakes, internal cable routing for clean looks, and Bontrager Tubeless Ready wheels. The final word This light and aerodynamic bike is flat-out fast up climbs and on straightaways. It delivers all the stopping power and control you'll need for big descents. The hydraulic disc brake upgrade and reliable drivetrain make it a great choice for your first carbon road bike. Why you'll love it - You get a lot for your dollar: Emonda SL 5 Disc is light, fast, fun to ride, and ready to race - Aerodynamic tube shaping makes this our fastest Emonda SL platform ever—on flats and climbs alike - It makes the perfect high-value upgrade from an aluminum road bike - Hydraulic disc brakes give you stopping power and control in any weather, on any road - Like every Emonda, it's built to be the lightest and fastest in its class and backed by our lifetime warranty

Verve 1 Disc is an introductory hybrid bike designed for comfort and confidence on recreational rides. It has a lightweight aluminum frame, disc brakes that provide stopping power in any weather, and wide tires for extra stability. This ride is dependable, affordable, and full of features that make for comfortable everyday adventures. It's right for you if... Comfort is king. You want to ride roads and paths on a bike that keeps you in a more upright posture and has comfort-forward details like a padded seat and the widest, most stable tires in the hybrid bike family. The tech you get A lightweight aluminum frame with mounts for a rack and fenders, 21 speeds to help you conquer varied terrain, ergonomic grips, a Bontrager padded saddle, wider 45c tires for added stability, powerful disc brakes, and a geometry that keeps you in a comfortable, upright riding posture. The final word Verve 1 Disc delivers quality comfort at an unbeatable value. The lightweight frame, impressive braking power, durable parts, and comfort-forward design make this bike a great choice for anyone who wants to get more enjoyment out of recreational rides. Why you'll love it - Verve's upright geometry puts you in the perfect position to see the world around you - This bike brings people together—attach a trailer and tow your kids, meet up with friends to cruise the bike path, or commute to the office with coworkers - Disc brakes perform well in any weather, let you slow down or stop faster, and require less effort to activate than rim brakes - Like every Verve, it's backed by Trek's Lifetime warranty, which means you get a companion for life

Verve 2 Disc Lowstep is a hybrid bike designed for comfort and fun on commutes, cruises, and fitness rides. It has a lot of thoughtful features that make for a confident and comfortable ride, like a lowstep geometry that makes it easy to mount and dismount, a suspension seatpost, and disc brakes that perform in any weather. It's right for you if... You're ready to get outside more, and want a hybrid bike with comfort-minded details, a wide range of gears for hills, powerful brakes, and enough versatility to conquer commutes, workouts, and more. The tech you get A lightweight aluminum frame with mounts for a rack and fenders, a lowstep design that makes it especially easy to mount and dismount, a reliable drivetrain with 24-speeds so you'll never have to pedal too hard or too soft, powerful disc brakes, an adjustable stem, a padded saddle, wide tires for extra stability, a road-smoothing suspension seatpost, and a geometry that keeps you in a comfortable, upright riding posture. The final word Verve 2 Disc Lowstep is a comfortable hybrid with impressive braking power and durable parts that will hold up mile after mile. It's a great bike for a range of recreational riders, from first-timers and commuters to veteran riders looking to get back into the saddle. Why you'll love it - It has a host of design details that make a huge difference in comfort, like a suspension seatpost and adjustable stem - The lowstep frame design makes it easy to get on and off—no need to swing your leg over! - This bike brings people together—attach a trailer and tow your kids, meet up with friends to cruise the bike path, or commute to the office with coworkers - Disc brakes perform well in any weather, let you slow down or stop faster, and require less effort to activate than rim brakes - Like every Trek hybrid, it's backed by Trek's Lifetime warranty, which means you get a companion for life

Farley 9.6 is a carbon fat bike built for speed on any surface. The lightweight carbon frame, rigid carbon fork, and top-notch 1x drivetrain make it great for mountain bikers who prioritize performance in a fat bike. If you're ready to go hard through every season and love fat biking in every form, this whip's for you. It's right for you if... You don't just want to ride through the winter—you want to ride fast. You love every aspect of fat biking, and are looking for a faster ride with better performance to take on bigger adventures, epic races, and more fun. The tech you get A lightweight OCLV Mountain Carbon frame with horizontal sliding dropouts, a Bontrager Haru rigid carbon fork, a wide-range SRAM GX Eagle drivetrain with an extra low climbing gear, a dropper post for getting down, and SUNringlé Mulefüt wheels paired with a 108T Rapid Drive hub for instant engagement, and wide, ultra-grippy Bontrager Barbegazi TLR tires. The final word Speed in every season. Farley 9.6 is light, fast, and built to rip. It's the ideal winter shred sled for fat bike adventurers, racers looking to train outside year-round, and anyone who values the performance advantage of carbon. Why you'll love it - A lightweight carbon frame and fork mean this bike won't be bogged down by foul weather, deep snow, or gnarly terrain - The stability and traction of super wide tires make you a more confident rider on any trail - Horizontal sliding dropouts lets you fine-tune your geometry—run it long for stability, or shorter for more nimbler handling - The dropper post lets you lower your saddle on the fly so it's out of the way on descents - It's a four-season freedom machine that lets you ride outside all year long

The XFR is designed for everyday adventures, and adventuring every day. Fast, comfortable, and confident, the XFR is perfect for commuters who live for shortcuts through the forest, or recreational riders who like to take the road less travelled. With multi-terrain tires that roll fast on a variety of surfaces and an 80mm suspension fork soaking up any bumps encountered along the way, the XFR is a versatile crossover bike that lets you define your path between two points. - New MY21 Aluminum frame - SR Suntour XCT 30 80mm fork w/ lock out - Shimano Altus 16spd drive train - Tektro hydraulic disc brakes - Kenda Piedmont 29" x 2.1" tires RIDER BENEFITS: - LIGHT ALUMINUM FRAME: Premium aluminum frame with stylish details delivers strength, stiffness and minimal weight. - COMFORTABLE FRAME GEOMETRY: An upright riding position keeps your head up to scan traffic, yet a generous wheelbase gives the bike a confident, stable ride. - 80MM SUSPENSION: 80mm of bump-eating travel smooths out choppy pathways for a more comfortable ride. - VERSATILE COMPONENTS: Multi-terrain tires roll quickly on pavement and maintain traction on loose surfaces. Triple ring drivetrains provide a wide gear range, while disc brakes deliver excellent stopping power and control in any weather. - EASY TO ACCESSORIZE: With the ample accessory mounts and chainstay mounted disc brake caliper, fenders and racks mount quickly and easily.

The Cruiser Lux elevates the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, custom components, and, of course, Electra’s patented Flat Foot Technology. It's practical yet eye-catching, making it the perfect statement piece wherever you go. Ride comfortably and smooth with the Cruiser Lux 1. It's right for you if... You enjoy the ease and simplicity of our single-speed Classic Cruiser but prefer the upgrades offered on the Cruiser Lux. Ride in style on the boardwalk, bike path and everywhere in between on a Cruiser Lux. The tech you get Enjoy maximum comfort and control with our patented Flat Foot Technology, RetroRunner tires and coaster brake. An aluminum cantilevered frame and aluminum components make the Cruiser Lux lightweight, while custom saddle and grips complete the look. The final word The classic beach cruiser was our first muse. After years of innovation and developing our signature style and attention to detail, the Cruiser Lux was born. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun, and easy to ride. Why you'll love it - It's in the name... Cruiser Lux features the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology. - The low maintenance coaster brake and single speed drivetrain keep riding fun and uncomplicated. - Add a bell, basket, fenders, or a surf rack to make the most of those long summer days.

It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

The Storm 5 picks up where road, gravel, and hybrid bikes can't go—fatter tires, off-road-oriented progressive design, and features that'll give you the chance to explore what mountain biking is all about. With a comfortable, capable off-road design, the 6061 aluminum frame is off-road worthy, and capable of leading a double life on city streets and park paths. Designed with our holistic approach to fit and geometry, the Storm 5’s longer reach, slacker head tube angle and steep seat tube angle provides more powerful, efficient pedaling, increased climbing traction and added grip and control when descending. Complementing its 100mm of SR Suntour XCE28 fork travel is a solid, reliable Shimano Tourney EZ-Fire 21 speed drivetrain, so you can always find the right gear and spend less time at the shop. The mechanical disc brakes provide controllable power for confident, safe stops on and off of the road. Progressive Design - The Storm uses Norco's holistic approach to fit and geometry to achieve its nimble, confident trail performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful, efficient pedaling, increased climbing traction and added grip and control when descending to help make the most of every ride. 100mm Travel Suspension Fork - Each Storm features 100mm of front suspension travel – the perfect amount for off-road adventure and exploration, without feeling like you're carrying around extra weight or bulk when you don't need it. Internal Routing For Shifter and Brake Cables - By routing the brake and shift cables inside the frames, they are out of harm's way and away from the elements. That means shifting and braking performance last longer between services, and the bikes look clean! 2.35" Tire Clearance - The Storm series comes equipped with 2.25" tires for a smooth, all-round fast ride, but the frame is designed to take up to 2.35" rubber, so if your adventures start to get a little looser, just throw on some wider tires, and the Storm is good to go! Two Wheel Sizes, One Bike - Depending on what frame size you ride, the Storm is available in a wheel size to suit you. The XS, and S are equipped with 27.5" tires to help fit smaller riders, and the L and XL feature 29" wheels so taller riders can take advantage of their smooth ride. If you ride a medium, you're in luck! You get to choose either wheel size depending on your preference! Wheel size: - Sizes XX-Small – Medium: 27.5-inch - Sizes Medium – X-Large: 29-inch

ALL SEASON EVOLUTION Balanced weight distribution for maximum traction and a powerful pedaling position keep the Bigfoot 2 charging forward all year. The redesigned Bigfoot elevates fat bike performance to downright fun, anywhere, anytime. The confident, aggressive handling tracks precisely where you want on a descent or technical trail, and the simple one-by drivetrain offers reliable, simple shifts with gloved hands. With maximum traction in the most extreme riding conditions imaginable, Bigfoot claws its way up, and the finely tuned steering geometry and massive tires provide confident, aggressive handling to rip back down. The Bigfoot excels in all-season weather and extreme terrain to make every ride big fun. PROGRESSIVE DESIGN Built from the powder-up with our holistic approach to fit & geometry. A combination of longer reach, slack head tube angle and steep seat tube angle gives every Bigfoot a powerful pedal position, increased climbing traction and added control when descending. FAT’S WHERE IT’S AT 75mm wide 27.5” rims and frame clearance for up to 4.6" tires to put more rubber onto whatever surface you're riding and allow for lower pressures and greater traction. FRAME FEATURES Evolved, thoughtful details make it even better. Generous standover clearance and extra stiffness provided by 12x197mm thru-axles and internally routed cables make the Bigfoot’s aluminum frame ideal for extreme terrain. WINTER RIDER Optimized for the cold, capable year-round. All models feature disc brakes with DOT fluid or cable actuation for consistent performance over varying temperatures. When included, dropper posts are spec’d for reliable cold weather performance. MULTI-FUNCTIONAL Frame details add versatility. Rack mounts in the rear, bottle mounts above and beneath the down tube and triple mounts on the fork give you the option of running a barebones setup or loading up for a massive excursion. STANDOVER HEIGHT Top tube clearance is critical in fat biking. Getting off the pedals in deep snow requires lots of space over the top tube. Bigfoot strikes a perfect balance between max clearance and making space for a frame bag in the front triangle.

Precision tracking in the rough, superior climbing efficiency, and a completely new angle on suspension make the Range C2 the fastest bike in Enduro—and your ultimate Big Mountain companion. With 170mm of suspension travel front & rear and precision handling, the Range C2 makes the speed feel easy, helps maintain momentum on rough descents, and makes the most of every pedal stroke.

Toughen up your two-wheeled rides with the Townie Path 9D. The sleek design of this new bike includes some of the great features found on other Townies in the line, but with a little more attitude. Electra’s patented Flat Foot Technology, a 9-speed derailleur drivetrain, powerful hydraulic disc brakes and larger 27.5-inch tires provide riders with the confidence to take on a wider range of terrain. The tires include reflective sidewalls for better visibility and K-Shield protection to minimize the chance of a flat. - Comfort is key with a foot-forward pedal position, gel saddle and ergonomic grips. - 9 speeds and hydraulic brakes provide smooth riding on a wider range of terrain. - 27.5" puncture-resistant tires let you focus on the ride and avoid the dreaded flat. - For more versatility, add a Commuter Rear Rack Bag to pack all the necessities for an awesome adventure.

Checkpoint SL 5 is a carbon gravel bike made for epic all-road adventures. It's built with lightweight OCLV Carbon, terrain-smoothing damped IsoSpeed, nimble-yet-stable progressive geometry, internal storage and loads of mounts. All of that adds up to a rad gravel bike capable of crushing the longest, roughest rides and the most ambitious bikepacking trips. It's right for you if... Chamois or cut-off shorts, bikepacking trip or brutal day of gravel racing—you're going to ride far, go fast, and have a great time. You want a bike that's both fast and comfortable, and you want endless carry options for gravel races and everyday adventures. The tech you get A 500 Series OCLV Carbon frame with damped Rear IsoSpeed and carbon armor, a progressive geometry that's stable at speed and efficient when you're grinding up a climb, internal storage, hidden cables that won't interfere with bags, integrated frame bag mounts, and rack and fender mounts. Plus, a carbon fork, a 2x11 Shimano GRX drivetrain with lower gears for grinding up hills or through rough gravel, and wide 700x40c gravel tires for added stability and traction. You can even run a dropper post to get low on long descents. The final word Light, fast, comfortable. Checkpoint SL 5 gives you the unmatched ride quality of an OCLV Carbon frame with IsoSpeed and gravel-specific geometry, plus internal storage and a drivetrain built for rough terrain. Why you'll love it - The damped, controlled rebound of the IsoSpeed decoupler soaks up fatiguing bumps without bouncing you around - All-new progressive geometry is quick and nimble yet keeps you stable and in control on fast, choppy descents - A sleek internal storage compartment gives you a versatile spot to stow tools and gear - Massive tire clearance means you can use tires up to 45c for extra traction and stability in any conditions - Integrated frame bag mounts and rack and fender mounts make it easy to carry gear and water

The Scene 3 is an ultra-versatile, but decidedly relaxed step-through hybrid that allows riders of all sorts to get around easily, have fun, and replace the need for a car in the city. The Scene 3 beautifully functional alloy frame provides easy, stress-free mounts and dismounts, and relaxed maneuverability around town, in the park, or along the bike path. We also made sure to add lots of accessory mounting options to make it highly adaptable to all sorts of rides, and the large volume 27.5” tires provide ample grip and shock absorption over any paved surface. With a 7 speed Shimano Altus drivetrain and Tektro Mechanical disc brakes, the Scene 3 is always ready to go, and easy to stop. Its comfortable contact points and custom 30-degree sweep riser bar will make your ride comfortable, confident and relaxed.

The Storm 4 picks up where road, gravel, and hybrid bikes can't go – fatter tires, off-road-oriented progressive design, and features that'll give you the chance to explore what mountain biking is all about. With a comfortable, capable off-road design, the 6061 aluminum frame is off-road worthy, and capable of leading a double life on city streets and park paths. Designed with our holistic approach to fit and geometry, the Storm 4’s longer reach, slacker head tube angle and steep seat tube angle provides more powerful, efficient pedaling, increased climbing traction and added grip and control when descending. Complementing its 100mm of SR Suntour XCE28 fork travel is a solid, reliable Shimano Altus/Tourney 21 speed drivetrain, so you can always find the right gear and spend less time at the shop. The Tektro hydraulic disc brakes provide controllable power for confident, safe stops on and off of the road. Progressive Design - The Storm uses Norco's holistic approach to fit and geometry to achieve its nimble, confident trail performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful, efficient pedaling, increased climbing traction and added grip and control when descending to help make the most of every ride. 100mm Travel Suspension Fork - Each Storm features 100mm of front suspension travel – the perfect amount for off-road adventure and exploration, without feeling like you're carrying around extra weight or bulk when you don't need it. Internal Routing For Shifter and Brake Cables - By routing the brake and shift cables inside the frames, they are out of harm's way and away from the elements. That means shifting and braking performance last longer between services, and the bikes look clean! 2.35" Tire Clearance - The Storm series comes equipped with 2.25" tires for a smooth, all-round fast ride, but the frame is designed to take up to 2.35" rubber, so if your adventures start to get a little looser, just throw on some wider tires, and the Storm is good to go! Two Wheel Sizes, One Bike - Depending on what frame size you ride, the Storm is available in a wheel size to suit you. The XS, and S are equipped with 27.5" tires to help fit smaller riders, and the L and XL feature 29" wheels so taller riders can take advantage of their smooth ride. If you ride a medium, you're in luck! You get to choose either wheel size depending on your preference!

Farley 5 is our best value fat bike and your ticket to all-season freedom. It rolls over snow, sand, roots, and rocks with the stability and traction of a monster truck on wide, beefy tires. A 1x Shimano drivetrain and lightweight aluminum frame make it a great choice for anyone who wants to ride a mountain bike year-round, no matter the weather. It's right for you if... You want to ride year-round, even when it's snowing, and you’re looking for a fat tire bike that gives you extraordinary capability and traction at a great value. The tech you get A lightweight aluminum frame with horizontal sliding dropouts, internal derailleur and dropper post routing, a Bontrager Haru carbon fork, a wide-range Shimano Deore 1x10 drivetrain, SUNringlé Mulefüt wheels paired with a 108T Rapid Drive hub for instant engagement, and extra-grippy, studdable Bontrager Gnarwhal TLR tires. The final word Fat bikes are ridiculously fun. They're grippy and stable, but the best part about 'em is that they get you outside in more seasons. If you're looking for a fun alternative to riding the roads or trainer through the winter, you won't find a better value than Farley 5. Why you'll love it - Farley 5 is the perfect bike for breaking into the winter shredding scene without breaking the bank - The stability and traction of super wide tires make you a more confident rider on any trail - It's a four-season freedom machine that lets you ride outside all year long - Horizontal sliding dropouts lets you fine-tune your geometry—run it long for stability, or shorter for more nimbler handling - The dropper post lets you lower your saddle on the fly so it's out of the way on descents

A BIKE FOR THE WAY RIDERS RIDE Caledonia doesn't fit in a box nicely, and we like it that way. It was conceived on our Thursday night rides-routes that often play fast and loose with 'road ride.' As we tried to stuff bigger tires into our R5s and streamline our Asperos, a new kind of bike was born. When we design a bike, we start with our library of tube shapes. These shapes are tubes we've used on other models that we know to have various qualities-aerodynamic, stiff, ultralight, etc.-and they help get us to the refinement stage on a bike more quickly. In the case of Caledonia, we wanted durability, lightweight, and aerodynamics to be in balance and selected a package that achieved the performance demands of this kind of race bike. Caledonia uses a standard round bar, stem, and seat post, giving riders the option to build their ultimate ride without compromise. Integrated accessory mounts and hidden fender mounts keep the bike's refined lines so you can ride with lights and computers in a downpour and still look fast. Because we all know if it looks fast, it probably is. Rather than designing multiple versions of the bike with various fit profiles (R5, R-Series, etc.) like we've done in the past, we designed a system that enables a broad range of fits on a single bike while maintaining the aesthetic and functional cleanliness we demand. Modern road riders are looking for bikes to handle long-distance, high pace, no limits, and offer maximum fun. By placing lower modulus carbon in key areas to mitigate the brittleness of hi-mod fiber-the Caledonia delivers performance, comfort, and speed. Oh, and you can fit a 34mm tire in there. Or 31mm with fenders.

The Rootdown is hands down our best selling bicycle. Built with our custom-drawn tubes and featuring a 12x148mm Boost rear end and stealth post routing, this is the evolution of Chromag frame design in 29er form, compatible with tires up to 29" x 2.5 and 27.5+ up to 2.8 wheels. An agile ascender and a dominant descender that is ready for anything.

EVERY RIDER, EVERY TRAIL The Norco Fluid can dive into corners. And carve sweeping turns. It's as happy mixing it up in the backwoods, as it is rolling local trails. It can elevate beginner riders to intermediate. And carry intermediates to expert. It can take your weekend hobby and turn it into a lifestyle. While so many bikes are made for a specific something or somebody, what the world needs is a bike built for every rider and every trail. That's the Norco Fluid. RIDER BENEFITS THREAD THE NEEDLE - Intuitive precision handling to pick the perfect line. - Engineered using the same Norco technology and process as our top-tier Trail bikes to give you the ride of your life no matter what path you follow. POTENTIAL FULFILLED - Top-tier design and features over-deliver as skills evolve. - 6061 aluminum frame gives experienced Trail riders what they need to ride their best and helps evolving riders develop new skills and preferences without limits. CUSTOM TUNED SUSPENSION - Sophisticated suspension components for full-platform performance and tunability. - Precision-engineered 130mm rear suspension features custom-tuned dampers co-developed with the shock manufacturers provides fully customized suspension setup and performance for every rider. ROOM TO MOVE - Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain and push your limits. PERFORMANCE FOR ALL - Refined design and expanded size range for accessible Trail performance. - Boutique-level fit & finish is available in 5 frame sizes, delivering superior Trail performance to riders between 5'1" and 6'7" with components selected to offer peak performance and durability. RIDE ALIGNED - Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS to the human who rides it. - Rider-first geometry and suspension kinematics combine with custom fit and suspension tuning for personalized performance from day one.

Fuel EX 8 is a dialed trail bike for riders who chase down rowdy descents and want a bike that's happy to pedal back to the top and do it again. It has a stout alloy frame and an upgraded Shimano XT drivetrain for smooth precise shifting. The 150mm Fox Rhythm fork makes easy work of rocks and roots while the Fox Float X shock keeps you in control. New in frame storage and adjustable geometry give you all the perks that come with the carbon model, but without the lofty price tag. You want a full suspension trail bike that prioritizes suspension and shifting performance over a more expensive carbon frame. A light and stiff alloy frame with 150mm FOX Rhythm fork with Float EVOL air spring and GRIP damper for small bump compliance, plus a FOX Performance Float X rear shock. A Shimano XT 12-speed drivetrain for snappy shifting, and tubeless-ready Bontrager wheels. Plus, new adjustable geometry that lets you take control of your setup. For the rider who doesn't want to be limited on the trail, Fuel EX 8 is ready to handle everything. Its progressive trail geometry is built to keep you charging, and upgraded components are they cherry on top. - This bike is built to take on the singletrack, with modern geometry that's evolved to handle the rough and rowdy - You'll get upgraded components where it matters most, with 12-speed XT shifting, and a rock-gobbling FOX Rhythm 36 fork - With the adjustable angle headset (angled cups sold separately) and Mino Link, you can choose from six different geometry configurations - We expanded our size range to ensure a better fit for all riders, and use the best-fitting wheels for each frame size: X-Small frames get 27.5" wheels, Small frames get to choose between 27.5" or 29", and sizes Medium and up get 29" wheels

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

FX 2 Disc is a stylish and versatile hybrid bike with disc brakes that let you stop on a dime and ask for change, even when the weather isn't cooperating. Train, commute, or ride for fun with the lightweight Alpha Gold Aluminum frame, 18 speeds, and semi-skinny tires that are fast on the road and stable on loose terrain. It's right for you if... Raining cats and dogs? That doesn't keep you from riding. You want a high-value hybrid bike with the superior all-weather stopping power of disc brakes, plus a lightweight frame and quality parts that will hold up over time. The tech you get A lightweight aluminum frame with hydraulic disc brakes for all-weather stopping power, a Shimano drivetrain with 18 speeds and a wide range of gearing so you're never pedaling too hard or too soft, and mounts that make it easy to accessorize your ride! The final word FX 2 Disc is a go-anywhere hybrid bike with parts that perform on training rides, trips to the market, or your morning commute. It has endless options for accessories, but what really sets this model apart is the disc brakes, which provide great stopping power in all weather conditions. Why you'll love it - More confident braking means bad weather doesn't have to keep you from enjoying your ride - It's versatile and does whatever you want it to do, whether that's riding for fitness, commuting, or cruising to the farmer's market to pick up groceries - It's easy to accessorize with racks, a kickstand, fenders, lights, and more! - Like every Trek hybrid, it's backed by a lifetime warranty and supported by a wide network of retail partners - The cables are routed internally, which protects them from the elements and adds to the bike's sleek look

Marlin 6 is a cross country mountain bike built to give you an efficient off-road ride with a suspension fork that locks out, and a simple 1x drivetrain. It's made for mountain biking, but it's also equipped with features like rack and kickstand mounts that make it a great choice for adventurous daily commutes. It's right for you if... You're testing the waters of off-road riding and want a real mountain bike at a great value with a wide range of gears to cover more ground on the road and trail. The tech you get A lightweight aluminum frame with internal routing to protect your cables and add to the bike's sleek look, powerful hydraulic disc brakes, and a simple 1x10 Shimano drivetrain that ditches the front derailleur for less clutter and easier operation. The wide-range cassette still gives you all the gears you need for big climbs and steep descents. Plus, a suspension fork with a lever that lets you easily lock the suspension so you don't waste energy on smooth terrain. The final word Marlin 6 gives you upgrades you'll notice on every ride, like the smooth, simple shifting Shimano drivetrain. Extra-strong, double-walled rims and powerful hydraulic disc brakes give you durability and stopping power for your most rugged adventures on the trail, in town, and everywhere in between. Why you'll love it - The 1x drivetrain gives you all the gears you need and none you don't - Smaller frame sizes (XXS, XS, and S) have short-reach brake levers that make it easier and more comfortable for riders with smaller hands to brake confidently - Marlin models in XXS through S frame sizes have a curved top tube and a lower standover height that makes it easier for smaller riders to mount and dismount - Rack and kickstand mounts make it easy to accessorize, so your mountain bike can double as a rugged commuter - Like every model in the Marlin family, it's backed by Trek's lifetime warranty

The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood. It's right for you if... You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads. The tech you get Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills. - Features our patented Flat Foot Technology for amazing comfort and control. - Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

FX 3 Disc is a versatile hybrid bike that's primed for performance, comfort, and utility. It has features like a lightweight aluminum frame, a carbon fork, a 1x drivetrain, and powerful disc brakes that stop in any weather. It's a commuting pro if you want it to be, or the perfect fitness companion on pavement and rail trails. It's right for you if... You're a commuter or fitness rider who’s having fun spending more time in the saddle. You want a great-looking bike that's versatile, comfortable, and built with quality parts that will perform on longer rides. The tech you get A lightweight aluminum frame, a carbon fork, hydraulic disc brakes for all-weather stopping power, a simple 1x drivetrain that ditches the front derailleur for less clutter and easier operation. Don't worry, the wide-range 11-46 cassette still gives you all the gears you need to conquer hills and crush flats. Plus, a vibration-absorbing handlebar and ergonomic grips for more comfort on every ride. The final word FX 3 Disc is a lightweight and fast fitness bike, commuter, and neighborhood cruiser all in one. For all the great things about this bike, the best tech upgrade is the simple yet-capable 1x10 drivetrain. Why you'll love it - The 1x drivetrain gives you all the gears you need and none you don’t - It's easy to accessorize with a MIK rear rack, a kickstand, fenders, lights, and more! - It's versatile and does whatever you want it to do, whether that's riding for fitness, commuting, or cruising to the farmer's market to pick up groceries - The cables are routed internally, which protects them from the elements and adds to the bike's sleek look - You can pair FX with your smartphone and send your ride data to your favorite fitness app when you add DuoTrap S

Fuel EX 7 is a do-anything trail machine evolved to eat up singletrack. Upgraded 150mm front and 140mm rear suspension smooth out rough and technical descents, while a lightweight aluminum frame keeps things lively on the climbs. New in-frame storage and adjustable geometry give you all the perks that come with the carbon model, without the price tag. Tubeless wheels, and reliable Shimano SLX 1x12 drivetrain round-out this build for ultimate trail fun. You're looking for a ride-anything full-suspension with stepped-up components, like a supple RockShox Gold RL fork that gobbles up rock gardens for fun and flowy descents. A lightweight alloy full-suspension frame with 150mm RockShox Gold RL fork with DebonAir spring for small bump compliance, and a FOX Performance rear shock. Plus, a 1x12 Shimano SLX drivetrain and wide Bontrager wheels with tubeless tires and a dropper post. New adjustable geometry that lets you take control of your setup. For the all-mountain rider, Fuel EX 7 takes the cake. Its capable geometry is ready to rally the mountain, and upgraded suspension and drivetrain keep you riding all day. - You get all-mountain power with upgraded components that are ready to progress with you on the trail - We expanded our size range to ensure a better fit for all riders, and use the best-fitting wheels for each frame size: X-Small frames get 27.5" wheels, Small frames get to choose between 27.5" or 29", and sizes Medium and up get 29" wheels - The dropper post gets your saddle out of the way when you're ripping corners and smashing descents. - With the adjustable angle headset (angled cups sold separately) and Mino Link, you can choose from six different geometry configurations

Just add sunshine and watch them grow. Electra's Sprocket 16" bikes are perfect for first time riders. Featuring Electra's signature style and quality as well as our patented Flat Foot Technology, kids will be riding until the street lights come on. Easy-to-remove training make this the perfect ride for kids ages 3 to 5 between 3' to 3' 10" tall. It's right for you if... You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity, and explorative nature of being a kid. After all, the best memories are made on two wheels. The tech you get Comfort is key with Electra's Flat Foot Technology, Kraton grips, custom Selle Royal saddle, and front linear-pull brake with adjustable reach lever. Parents will love easy-to-remove training wheels, tires with Kevlar Guard casing to protect against flats and a rear coaster brake for a smooth stop. The final word There's almost no better feeling than watching your child ride their bike for the first time. And when you finally take the training wheels off? Forget about it. With Electra's legendary quality, style, comfort and control, the Sprocket will make your kid as happy as you are. Why you'll love it - Flat Foot Technology allows kids to sit upright and plant their feet flat on the ground without ever leaving the saddle, which means no tippy-toe stops and a wide view of the road so they can see what's coming. - Front alloy linear-pull brakes and a rear coaster brake with adjustable brake levers allow them to stop on a dime when they hear the ice cream truck. - Easy-to-remove training wheels that require no tools. - 16” tires with Kevlar Guard casing to protect against flats and keep them riding all day. - Designed as a universal, aluminum frame and built to last so this bike can be passed down to siblings. - Accessorize their new ride with a custom Electra bell or handlebar bag to carry all the necessities.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Marlin 7 is where race-worthy mountain bikes begin. The smooth, lightweight RockShox fork and upgraded parts make this model the best choice for new riders who want a fast cross country hardtail that will hold its own against our higher-end race bikes. It's right for you if... - You're new to the trail but have serious singletrack aspirations, and want a race-worthy mountain bike with upgrades on the parts that make a big difference in performance, like a higher quality suspension fork and a wide-range 1x drivetrain. The tech you get - A light frame with internal shift cable and brake hose cable routing, a smoother-feeling RockShox Judy fork with a lockout, Shimano hydraulic disc brakes, and a simple 1x drivetrain that ditches the front derailleur for less clutter and easier operation. Don't worry, with the wide-range 11-46 cassette, you still get all the gears you need for clawing up climbs and blazing down descents. The final word - The RockShox suspension, wide range of gearing, and quality parts make it the best choice in the Marlin lineup for new mountain bikers who know they want a serious bike for their money. It’s fully capable of taking on off-road marathon rides and XC races. Why you'll love it - This is one of our most popular bikes for good reason. You get all the value, plus all the versatility—it's a totally race-worthy mountain bike, with rear rack mounts if you use it for commuting too - It's really fun to ride, and feels like a much more expensive mountain bike - Great suspension at an even better price - The 1x drivetrain gives you all the gears you need and none you don’t - Marlin models in XS and S frame sizes have a curved top tube and a lower standover height that makes it easier for smaller riders to mount and dismount Wheel size: Size X-Small – Small: 27.5-inch Sizes Medium – XX-Large: 29-inch